by M.Ad | Aug 6, 2019 | Medical Advertising
It’s only the beginning of August 2019 and at M.Ad we’ve already received three different cries for help from frustrated business owners trapped in unfair web design and digital marketing contracts. In all three situations, the business owner is trapped...
by M.Ad | Nov 26, 2018 | Medical Advertising, Medical Practice
The Grim Reality that Not Everyone Who Wants, Needs and Deserves Treatment will Be Able to Afford ItIt’s a heavy burden to carry, especially for well-meaning private practices that have chosen to offer services that are out-of-network. Nevertheless, it’s a...
by M.Ad | Sep 6, 2018 | Medical Advertising
Pain:Â Defined {physical suffering or discomfort caused by illness or injury. Mental suffering or distress.} Advertising to people in pain is a delicate undertaking. Digital tools provide advertisers with a new degree of private information with which to better target...
by M.Ad | Aug 10, 2018 | Medical Advertising
How to Work Within Google’s Drug Term Policies To begin, you can review Google’s Healthcare and Medicine Advertising Policies HERE. You’ll find they are strict in that they clearly outline the types of products and services that can’t be...
by M.Ad | Jul 18, 2018 | Medical Advertising
What Do We Know? As advertisers it’s our job to get the phones at your practice ringing and we’re pretty good at it. That said, at M.Ad we like to go the extra mile and therefore we pay particular attention to the quality of the leads that are coming...
by M.Ad | Apr 24, 2018 | Medical Advertising
I frequently encounter the grim consequences private practices face after selecting the wrong digital marketing consultant. The symptoms are usually quite apparent: too much money sunk into a website that’s been left to float rank-less in cyberspace with not a...