Marketing Trends in the Canadian Private Healthcare Sector

Marketing Trends in the Canadian Private Healthcare Sector

30% of Canadian healthcare is already private. Doctors’ offices, clinics, physios, dentists, optometrist’s offices, x-ray clinics – they’re private – and it didn’t impact the public system.- Michael Campbell, Money Talks, Septembe 2020. Despite having what many people...
The Rise of Concierge Healthcare

The Rise of Concierge Healthcare

The New Definition of Concierge Healthcare No Retainer Fees Traditionally, a ‘concierge’ healthcare model involves paying a monthly or annual membership fee in order to access the benefits of a more personalized healthcare experience. These days, the...