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How To Build A *Medical* Lead-Squeeze Sales Funnel

How To Build A *Medical* Lead-Squeeze Sales Funnel

by M.Ad | Apr 5, 2024 | Medical Advertising, Medical Sales

Building a medical lead-squeeze sales funnel for attracting new patients involves tailoring your approach to the specific needs and interests of individuals seeking healthcare services. Here’s a modified step-by-step guide: 1. Identify Your Ideal Patient Base:...
Using Narrative and Emotion in Medical Advertising

Using Narrative and Emotion in Medical Advertising

by M.Ad | Jan 2, 2024 | Medical Advertising, Medical Sales, Websites and Landing Pages

Narrative marketing can be particularly impactful for medical and healthcare businesses, as it allows them to connect with their audience on a personal and emotional level. Here are some strategies for implementing narrative marketing in the medical and healthcare...
Tips for Closing More of Your New Patient Leads

Tips for Closing More of Your New Patient Leads

by M.Ad | May 18, 2023 | Medical Advertising, Medical Sales

We were recently asked to consult with a medical group in Texas who needed help with their close rate. Our digital strategies were delivering a high volume of qualifed leads but the front-of-house staff were struggling to translate them into new patient bookings. We...

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Other Articles

  • Case Study: Optimizing Digital Advertising for a Major Online Weight Loss Medication Retailer
  • Free Marketing Persona of a Medi-Cal Patient
  • Money Pits: 6 Ways You’re Wasting Money in Your Ads Account
  • Is Legit Script Certification Worth It for Addiction Treatment Centers?
  • Navigating the Rules of Remarketing in Medical Advertising: A Guide for Healthcare Marketers
Need patients for Transcranial Magnetic Stimulatio Need patients for Transcranial Magnetic Stimulation? We can deliver 8-10/month. Our model has been proven in dozens of TMS practices. Contact us to schedule a free consultation!
Med Spas are booming as Many Seek Out Self-Care 🌺 Read about what we're seeing in this space! Link in bio >>
When it comes to medical advertising, searchers re When it comes to medical advertising, searchers respond well to the delicate use of emotion in ad copy, landing pages and collateral. Read more about it on our blog. Link in bio >>
Legit Script Certification Should be Available to Legit Script Certification Should be Available to Addiction Treatment Centers in Canada. We fleshed out our argument and explanation on the blog >>
If you're looking to attract new ketamine patients If you're looking to attract new ketamine patients to your practice our latest blog post may be for you! KAP vs. IV vs. Spravato: How Search Trends Can Inform Marketing Strategy
Four incredible states. Four extremely different p Four incredible states. Four extremely different populations. M.Ad has had the pleasure of working extensively with mental healthcare providers in each of them over the past six years or so. We have made some interesting and important observations about the mental healthcare markets that we wanted to organize and share. Link in bio>> #medicaladvertising #medicalmarketing #mentalhealth #mentalhealthawareness #psychiatry #psychology #brainhealth
The Evolution of Marketing and Advertising Ketamin The Evolution of Marketing and Advertising Ketamine Treatment on behalf of mental health professionals across the US and Canada. A reflection of our account management techniques over the past 5 years or so. What's worked and what hasn't! Live on the blog, link in bio >>
TMS is a brain stimulation treatment that is helpi TMS is a brain stimulation treatment that is helping many patients with mental health conditions. M.Ad has helped dozens of practices across North America grow their #TMS departments. Read more! Link in bio >>
A search engine is a comfortable place to seek hel A search engine is a comfortable place to seek help for ones mental health. Patients are online searching for you - here's a post describing how to reach them. Link in bio >>
Trigger Warning: Take a look at what suicidal pati Trigger Warning: Take a look at what suicidal patients are actually searching for on Google when in crisis. Link in bio >> #suicideawarenessmonth #suicideprevention #suicide #suicidepreventionday
We have received 3 different cries for help from f We have received 3 different cries for help from frustrated business owners trapped in unfair digital marketing contracts. Here are three major red flags to watch out for before signing on the dotted-line. https://www.medicaladvertising.ca/blog/the-trap-words-proprietary-custom-reseller/
Yes You Can Still Run Ads for Addiction, Rehab and Yes You Can Still Run Ads for Addiction, Rehab and Mental Health Services on Google: Here’s How. Link in bio >>
Although it’s only been a couple of months and t Although it’s only been a couple of months and there’s still much to learn from Janssen about SPRAVATO™ and how it will perform in the marketplace, we’ve already gained some insights from the front-lines. Here’s what we’ve learned so far about advertising intranasal esketamine:
Nicole Orban joins M.Ad to discuss Social Media as Nicole Orban joins M.Ad to discuss Social Media as it relates to the medical industry. On the blog!
It's a grim reality that not everyone who wants, n It's a grim reality that not everyone who wants, needs and deserves treatment will be able to afford it. It’s a heavy burden to carry, especially for well-meaning private practices that have chosen to offer services that are out-of-network. Nevertheless, it’s a burden that must be carried if the practice is to survive as a business. There are steps that can be taken to target an audience of people who can afford your services through your medical marketing and advertising initiatives.
Mayday! Mayday! Everything you need to know about Mayday! Mayday! Everything you need to know about Google Medic Update 2018. Link in bio >>
"People in pain are delicate and should be handled "People in pain are delicate and should be handled with care by healthcare providers and healthcare advertisers alike." Read new blog post now, link in bio >>
Online Reputation Management specialist Gregory To Online Reputation Management specialist Gregory Toso joins M.Ad in a guest post addressing a common concern for Medical Businesses: Online Reviews. Link in bio >>
Phone Call Leads Not Converting? Here's How to Imp Phone Call Leads Not Converting? Here's How to Improve Call Conversion Rates. Link in Bio >>
Should You Use That Third Party Landing Page Build Should You Use That Third Party Landing Page Builder? Save yourself some trouble and find out on the blog! Link in bio >>
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