by M.Ad | Jul 27, 2026 | Case Studies
When M.Ad began working with this Midwest psychiatric practice, the objective went beyond generating more leads. The ownership group was thinking long term. The practice was being built with the expectation that, over time, it could become attractive to a strategic or...
by M.Ad | Jun 22, 2026 | Answer Engine Optimization, Artificial Intelligence, Generative Engine Optimization
Search is changing quickly. Patients are no longer only typing short phrases like “psychiatrist near me” or “dentist in Fort Lauderdale” into Google and scrolling through blue links. They are asking longer, more specific questions inside Google AI Overviews, ChatGPT,...
by M.Ad | Apr 15, 2026 | Case Studies
Overview A New York City–based medical practice partnered with Medical Advertising (M.Ad) to increase awareness of its advanced treatment offerings through a national press release campaign. The objective was to generate large-scale visibility, drive qualified website...
by M.Ad | Feb 27, 2026 | Case Studies
Case Study: A Mental Health Practice in the Bay Area of San Francisco Overview A specialized mental health practice in the Bay Area partnered with our team to grow bookings for advanced psychiatric treatments, including interventional programs such as Spravato. The...
by M.Ad | Feb 3, 2026 | Medical Practice, Private Healthcare
What Private Equity’s Expansion Means for Clinics—and How to Stay Competitive Across North America, private equity groups are rapidly acquiring medical, dental, and veterinary practices at an unprecedented scale. Dermatology, psychiatry, dentistry, veterinary...