by M.Ad | Jan 29, 2026 | Case Studies
Scaling a Multi-Location Mental Health & Functional Medicine Practice with Intent-Driven Advertising Client Profile: A multi-location medical practice specializing in mental health and functional medicine, operating across several metropolitan markets. The clinic...
by M.Ad | Jan 29, 2026 | Medical Advertising
Return on Ad Spend (ROAS) is the metric that actually matters in healthcare advertising. Traffic is nice. Impressions are comforting. But profitable patient acquisition is the goal — and Google Ads remains the most reliable channel for achieving it when it’s executed...
by M.Ad | Jan 13, 2026 | Blog
Why modern healthcare is switching from fee-for-service to membership-style care — and how to market it For decades, “going to the doctor” has meant a transactional, fee-for-service experience: book an appointment, show up, pay (or bill insurance), leave, repeat. That...
by M.Ad | Dec 31, 2025 | Case Studies, CRM, Gyms
Client Profile A premium, membership-based gym operating in the South Atlantic region of the United States entered 2025 with a strong brand, a loyal core membership, and a clear ambition: sustainable revenue growth without diluting its high-end positioning. Rather...
by M.Ad | Dec 16, 2025 | Case Studies
During a recent annual account review, this client had exciting results to share: between 2024 and 2025, the practice achieved a 2.5× increase in year-over-year revenue. There was no sudden windfall, no viral moment, and no single “magic channel” responsible for the...