by M.Ad | Nov 26, 2018 | Medical Advertising, Medical Practice
The Grim Reality that Not Everyone Who Wants, Needs and Deserves Treatment will Be Able to Afford ItIt’s a heavy burden to carry, especially for well-meaning private practices that have chosen to offer services that are out-of-network. Nevertheless, it’s a...
by M.Ad | Sep 25, 2018 | Ketamine Treatments
What is Google Medic? In early August 2018 Google surprised many by launching a ‘broad core algorithm update’ that many are calling ‘Google Medic’. This is not its official name but the nickname comes from the fact that the update seems to have...
by M.Ad | Sep 6, 2018 | Medical Advertising
Pain: Defined {physical suffering or discomfort caused by illness or injury. Mental suffering or distress.} Advertising to people in pain is a delicate undertaking. Digital tools provide advertisers with a new degree of private information with which to better target...
by M.Ad | Sep 4, 2018 | Social Media
How to Use Social Media to Grow a Medical Practice In today’s digital world, consumers are much less reliant on traditional forms of marketing. Advanced mobile technology and the rise of smartphones have made content accessible around the clock. This means that...
by M.Ad | Aug 10, 2018 | Medical Advertising
How to Work Within Google’s Drug Term Policies To begin, you can review Google’s Healthcare and Medicine Advertising Policies HERE. You’ll find they are strict in that they clearly outline the types of products and services that can’t be...