by M.Ad | Nov 26, 2018 | Medical Advertising, Medical Practice
The Grim Reality that Not Everyone Who Wants, Needs and Deserves Treatment will Be Able to Afford ItIt’s a heavy burden to carry, especially for well-meaning private practices that have chosen to offer services that are out-of-network. Nevertheless, it’s a...
by M.Ad | Sep 25, 2018 | Ketamine Treatments
What is Google Medic? In early August 2018 Google surprised many by launching a ‘broad core algorithm update’ that many are calling ‘Google Medic’. This is not its official name but the nickname comes from the fact that the update seems to have...
by M.Ad | Sep 6, 2018 | Medical Advertising
Pain: Defined {physical suffering or discomfort caused by illness or injury. Mental suffering or distress.} Advertising to people in pain is a delicate undertaking. Digital tools provide advertisers with a new degree of private information with which to better target...
by M.Ad | Aug 10, 2018 | Medical Advertising
How to Work Within Google’s Drug Term Policies To begin, you can review Google’s Healthcare and Medicine Advertising Policies HERE. You’ll find they are strict in that they clearly outline the types of products and services that can’t be...
by M.Ad | Jul 18, 2018 | Medical Advertising
What Do We Know? As advertisers it’s our job to get the phones at your practice ringing and we’re pretty good at it. That said, at M.Ad we like to go the extra mile and therefore we pay particular attention to the quality of the leads that are coming...