by M.Ad | Mar 31, 2021 | Medical Devices
Medical device marketers are responding to a shifting landscape for a field that is traditionally “high-touch”. By definition, medical devices are highly personal items that users prefer to try out in person. Conveying device utility, materials and quality can be very...
by M.Ad | Mar 16, 2021 | Medical Advertising
Using Bing Ads to Generate Referrals using Bing’s new LinkedIn Profile Targeting Microsoft’s new features in Bing Ads offer the biggest opportunity in medical advertising in at least 5 years. It is no secret that digital advertising is a highly competitive...
by M.Ad | Feb 21, 2021 | Ketamine Treatments
The ketamine industry has exploded since M.Ad first helped a handful of psychiatrists and MD’s develop profitable IV ketamine infusion centers about 5 years ago. There has been so much growth and so many new ketamine developments that we thought we would take a...
by M.Ad | Sep 18, 2020 | Blog, Healthcare
30% of Canadian healthcare is already private. Doctors’ offices, clinics, physios, dentists, optometrist’s offices, x-ray clinics – they’re private – and it didn’t impact the public system.- Michael Campbell, Money Talks, Septembe 2020. Despite having what many people...
